1 min read
Interview: Transforming Amazon into a Profitable Channel
As media budgets grow and fulfillment models face heightened scrutiny, yesterday’s Amazon strategy must evolve at the dynamic pace of this evolving...
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MARKETPLACE BLOG
Podean brings you actionable strategies and expert insights to help you stay ahead of industry trends, overcome challenges, and spark new ideas. Our blog delivers valuable content designed to inform, inspire, and empower your next move. Explore our latest posts below.
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Amazon Explained (4)
1 min read
Interview: Achieving profitability on Amazon with Mark Power, CEO and Founder of Podean
As the importance of Amazon as both a sales channel and marketing channel continues to rise, it is critical that brand executives focus on how to...
4 min read
Amazon: Can loathe turn to love for brand marketers?
This original Op-Ed was written by Podean Global CEO Travis Johnson for The Drum and can be found here.
5 min read
What’s Next For Amazon In… Advertising
WARNING – This article is NOT about Amazon Sponsored Ads / Search / PPC, but looks into the future of Amazon’s broader advertising offering.
4 min read
A Brief History Of Amazon
When you consider the scale and reach of Amazon today, it’s hard to believe that it all started in its founder’s garage. Yet that’s exactly where...
4 min read
Amazon Explained: Amazon Marketing Cloud (AMC)
Podean’s perspective on AMC, use cases, roadmap and how to leverage.
4 min read
Jeff Bezos’s S-Team: The senior execs leading Amazon through Covid-19
The Covid-19 pandemic has been, and continues to be, the most disruptive force in global economics since World War Two, but throughout it one company...
Amazon Explained (4)
Interview: Transforming Amazon...
As media budgets grow and fulfillment models face heightened scrutiny, yesterday’s Amazon strategy must evolve at the dynamic pace of this evolving...
Read More
Interview: Achieving profitability...
As the importance of Amazon as both a sales channel and marketing channel continues to rise, it is critical that brand executives focus on how to...
Read More
Amazon: Can loathe turn to love...
This original Op-Ed was written by Podean Global CEO Travis Johnson for The Drum and can be found here.
Read More
What’s Next For Amazon In…...
WARNING – This article is NOT about Amazon Sponsored Ads / Search / PPC, but looks into the future of Amazon’s broader advertising offering.
Read More
A Brief History Of Amazon
When you consider the scale and reach of Amazon today, it’s hard to believe that it all started in its founder’s garage. Yet that’s exactly where...
Read More
Amazon Explained: Amazon Marketing...
Podean’s perspective on AMC, use cases, roadmap and how to leverage.
Read More
Jeff Bezos’s S-Team: The senior...
The Covid-19 pandemic has been, and continues to be, the most disruptive force in global economics since World War Two, but throughout it one company...
Read More