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MARKETPLACE BLOG

Podean brings you actionable strategies and expert insights to help you stay ahead of industry trends, overcome challenges, and spark new ideas. Our blog delivers valuable content designed to inform, inspire, and empower your next move. Explore our latest posts below.

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3 min read

Full Service, Fully Covered: How We Support Brands on Walmart

Winning on Walmart takes more than a great product. It takes a partner who manages every layer of the ecosystem, from customer service to strategic channel direction, with the transparency to make every decision clear along the way. That is what our...

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2 min read

Your Q4 Revenue Will Thank You: How Smart Amazon Brands Turn Prime-Day Data into Peak-Season Margins

If your Q4 Amazon strategy relies on last year’s holiday performance and a gut feeling, you’re taking an expensive gamble.

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1 min read

How TikTok Shop Changed Social Commerce From Traffic Driver to Revenue Engine

What was social media's role in eCommerce?

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9 min read

How to Choose Amazon Ad Partners for Beauty Brands

Full-funnel Amazon advertising has become the defining factor separating beauty brands that scale from those stuck optimizing the same campaigns...

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4 min read

TikTok Shop Isn't Just a Marketplace. It's Your Brand's Demand Engine.

If your brand is working with us on TikTok Shop, or you're still trying to figure out where TikTok Shop fits into your business, I want to take a few...

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8 min read

6 Top Amazon Marketing Agencies for Global Marketplace Growth

Expanding your brand across Amazon marketplaces in multiple countries requires more than ad optimization. You need a partner who understands...

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2 min read

Podean's Global Amazon Media Report Q2 2026: Prime Day Reshaped the Quarter, Here's What the Data Shows.

Every year, brands build their Amazon strategy around a set calendar. Q4 for the holiday season. Q1 for reset and calibration. Q2 for steady,...

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Full Service, Fully Covered: How We Support Brands on Walmart

Winning on Walmart takes more than a great product. It takes a partner who manages every layer of the ecosystem, from customer service to strategic channel direction, with the transparency to make every decision clear along the way. That is what our...

Read More

Your Q4 Revenue Will Thank You:...

If your Q4 Amazon strategy relies on last year’s holiday performance and a gut feeling, you’re taking an expensive gamble.

Read More

How TikTok Shop Changed Social...

What was social media's role in eCommerce?

Read More

How to Choose Amazon Ad Partners...

Full-funnel Amazon advertising has become the defining factor separating beauty brands that scale from those stuck optimizing the same campaigns...

Read More

TikTok Shop Isn't Just a...

If your brand is working with us on TikTok Shop, or you're still trying to figure out where TikTok Shop fits into your business, I want to take a few...

Read More

6 Top Amazon Marketing Agencies...

Expanding your brand across Amazon marketplaces in multiple countries requires more than ad optimization. You need a partner who understands...

Read More

Podean's Global Amazon Media...

Every year, brands build their Amazon strategy around a set calendar. Q4 for the holiday season. Q1 for reset and calibration. Q2 for steady,...

Read More