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MARKETPLACE BLOG

Podean brings you actionable strategies and expert insights to help you stay ahead of industry trends, overcome challenges, and spark new ideas. Our blog delivers valuable content designed to inform, inspire, and empower your next move. Explore our latest posts below.

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2 min read

Future-Proof Your Brand: Inside Podean’s GEO Audit

ChatGPT recently surpassed Wikipedia in traffic, ranking as the fifth most-visited site in the world. With consumers increasingly turning to generative AI tools like ChatGPT, Google Gemini, and Perplexity for shopping guidance, brands can no longer...

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2 min read

Marketplace Index™ 2025: Your Roadmap to Winning on Amazon

Winning on Amazon isn’t about luck. It’s about having the right strategy and consistent investment in optimization. But the question is, how do you...

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4 min read

Success Across Key European Markets: Germany

As a leading global marketplace marketing agency, we are passionate about expanding brands into regions worldwide. This series, "Success Across Key...

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2 min read

Podean Named Finalist in the 2025 Amazon Ads Partner Awards

The results are in! Podean has officially been announced as a finalist in the Full Funnel Advertising APAC category of the 2025 Amazon Ads Partner...

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1 min read

Podean Appoints Kim Reisen as Senior Director, Marketplace Media

Podean is delighted to announce the appointment of Kim Reisen as Senior Director, Marketplace Media. With nearly 10 years of experience in ecommerce...

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3 min read

’Tis the Season…for HVE Planning!

It seems like just yesterday we were cooling down after the inaugural 4-day Summer Prime Day marathon. As with many things, a successful Q4 and HVE...

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2 min read

The Complete Guide to Boosting Sales on Amazon EU

Selling on Amazon EU presents a great opportunity to access one of the world's largest and most diverse e-commerce markets. With 27 countries in the...

Read More

Future-Proof Your Brand: Inside Podean’s GEO Audit

ChatGPT recently surpassed Wikipedia in traffic, ranking as the fifth most-visited site in the world. With consumers increasingly turning to generative AI tools like ChatGPT, Google Gemini, and Perplexity for shopping guidance, brands can no longer...

Read More

Marketplace Index™ 2025: Your...

Winning on Amazon isn’t about luck. It’s about having the right strategy and consistent investment in optimization. But the question is, how do you...

Read More

Success Across Key European...

As a leading global marketplace marketing agency, we are passionate about expanding brands into regions worldwide. This series, "Success Across Key...

Read More

Podean Named Finalist in the 2025...

The results are in! Podean has officially been announced as a finalist in the Full Funnel Advertising APAC category of the 2025 Amazon Ads Partner...

Read More

Podean Appoints Kim Reisen as...

Podean is delighted to announce the appointment of Kim Reisen as Senior Director, Marketplace Media. With nearly 10 years of experience in ecommerce...

Read More

’Tis the Season…for HVE Planning!

It seems like just yesterday we were cooling down after the inaugural 4-day Summer Prime Day marathon. As with many things, a successful Q4 and HVE...

Read More

The Complete Guide to Boosting...

Selling on Amazon EU presents a great opportunity to access one of the world's largest and most diverse e-commerce markets. With 27 countries in the...

Read More