Podean brings you actionable strategies and expert insights to help you stay ahead of industry trends, overcome challenges, and spark new ideas. Our blog delivers valuable content designed to inform, inspire, and empower your next move. Explore our latest posts below.
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3 min read
Chris Sheldon: 5/28/25 7:00 AM
In today's competitive e-commerce landscape, choosing the right fulfillment strategy for your Amazon business can significantly impact your European market performance. With multiple shipping options available, each with unique advantages and...
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3 min read
Sarah Ward: 5/23/25 1:55 PM
Amazon’s Summer Beauty Event returned for its third year in 2025, running from April 28 to May 11. Formerly known as the Summer Beauty Haul, this...
1 min read
In the fast-paced world of retail, something is always changing—an Amazon algorithm update here, a new seller policy there, or a platform-wide...
1 min read
Podean has been named the winner of Hyer’s 2025 Breakthrough Culture Award, an honor that recognizes the most rewarding, high-growth companies to...
1 min read
Chris Sheldon: 5/14/25 7:07 AM
In a surprising move that has caught the attention of retail and advertising experts alike, Walmart has abruptly halted its efforts to provide adtech...
1 min read
Chris Sheldon: 5/12/25 9:00 AM
Amazon's Buy With Prime is rewriting the e-commerce playbook for brands clinging to DTC-only strategies. The facts speak volumes: 56% of U.S....
2 min read
Performance Marketing Isn’t Just About ROAS Anymore Let’s be real — ROAS often takes center stage in performance media. It’s flashy, easy to track,...
In today's competitive e-commerce landscape, choosing the right fulfillment strategy for your Amazon business can significantly impact your European market performance. With multiple shipping options available, each with unique advantages and...
Read More
Amazon’s Summer Beauty Event returned for its third year in 2025, running from April 28 to May 11. Formerly known as the Summer Beauty Haul, this...
Read More
In the fast-paced world of retail, something is always changing—an Amazon algorithm update here, a new seller policy there, or a platform-wide...
Read More
Podean has been named the winner of Hyer’s 2025 Breakthrough Culture Award, an honor that recognizes the most rewarding, high-growth companies to...
Read More
In a surprising move that has caught the attention of retail and advertising experts alike, Walmart has abruptly halted its efforts to provide adtech...
Read More
Amazon's Buy With Prime is rewriting the e-commerce playbook for brands clinging to DTC-only strategies. The facts speak volumes: 56% of U.S....
Read More
Performance Marketing Isn’t Just About ROAS Anymore Let’s be real — ROAS often takes center stage in performance media. It’s flashy, easy to track,...
Read More
