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MARKETPLACE BLOG

Podean brings you actionable strategies and expert insights to help you stay ahead of industry trends, overcome challenges, and spark new ideas. Our blog delivers valuable content designed to inform, inspire, and empower your next move. Explore our latest posts below.

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4 min read

Podean Strengthens Walmart Marketplace Capabilities With Acquisition of Cartbloom Media

Walmart is the fastest-growing retail media network in the US. Brands that want to win need more than a generalist partner; they need specialists who have spent years inside the platform, shaping how it works. That is exactly what Cartbloom brings...

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2 min read

Target Partner Summit 2025: What Brand Partners Need to Know

Target's annual Partner Summit arrived with a distinctly different energy. New leadership didn't just present a roadmap — they opened with candor,...

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2 min read

Amazon Ads Algorithm Update 2025: Why Auto & Broad Are Rising

Amazon’s Sponsored Ads ecosystem is evolving — and recent data points to a clear algorithmic shift. Beginning in mid-2025, Auto campaigns and Broad...

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3 min read

Amazon Sales Trends: Day of the Week Performance Analysis

Which day of the week do we tend to see the highest sales on Amazon? Selling on Amazon continues to get more competitive, so identifying and...

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4 min read

Consumer Week in Brazil: What the Data Reveals About Marketplace Promotion Strategy

Consumer Week in Brazil has evolved beyond being just a promotional date to become one of the most strategic moments in the national retail calendar....

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1 min read

Podean and SWYM.ai Win at the Drum Commerce Media Awards 2026

We are proud to announce that Podean and SWYM.ai have won the Ad Tech Innovation Award at the Drum Commerce Media Awards 2026. The award was...

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2 min read

Podean's Global Amazon Media Q1 2026 Report: Record Highs, Rising Efficiency, and Where to Grow Next

Q1 is traditionally one of the quieter periods in the retail calendar, especially coming off the intensity of the holiday quarter. By comparison, it...

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Podean Strengthens Walmart Marketplace Capabilities With Acquisition of Cartbloom Media

Walmart is the fastest-growing retail media network in the US. Brands that want to win need more than a generalist partner; they need specialists who have spent years inside the platform, shaping how it works. That is exactly what Cartbloom brings...

Read More

Target Partner Summit 2025: What...

Target's annual Partner Summit arrived with a distinctly different energy. New leadership didn't just present a roadmap — they opened with candor,...

Read More

Amazon Ads Algorithm Update 2025:...

Amazon’s Sponsored Ads ecosystem is evolving — and recent data points to a clear algorithmic shift. Beginning in mid-2025, Auto campaigns and Broad...

Read More

Amazon Sales Trends: Day of the...

Which day of the week do we tend to see the highest sales on Amazon? Selling on Amazon continues to get more competitive, so identifying and...

Read More

Consumer Week in Brazil: What the...

Consumer Week in Brazil has evolved beyond being just a promotional date to become one of the most strategic moments in the national retail calendar....

Read More

Podean and SWYM.ai Win at the Drum...

We are proud to announce that Podean and SWYM.ai have won the Ad Tech Innovation Award at the Drum Commerce Media Awards 2026. The award was...

Read More

Podean's Global Amazon Media Q1...

Q1 is traditionally one of the quieter periods in the retail calendar, especially coming off the intensity of the holiday quarter. By comparison, it...

Read More