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MARKETPLACE BLOG

Podean brings you actionable strategies and expert insights to help you stay ahead of industry trends, overcome challenges, and spark new ideas. Our blog delivers valuable content designed to inform, inspire, and empower your next move. Explore our latest posts below.

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2 min read

Amazon Ads Algorithm Update 2025: Why Auto & Broad Are Rising

Amazon’s Sponsored Ads ecosystem is evolving — and recent data points to a clear algorithmic shift. Beginning in mid-2025, Auto campaigns and Broad match targeting have gained significant impression share, while Exact and Phrase matches are...

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2 min read

Prep for Walmart Deals this Summer

Walmart’s Summer High Traffic Event, Walmart Deals, has become one of the most important moments of the year for brands selling on the platform. With...

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3 min read

Amazon Sales Trends: Day of the Week Performance Analysis

Which day of the week do we tend to see the highest sales on Amazon? Selling on Amazon continues to get more competitive, so identifying and...

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4 min read

Consumer Week in Brazil: What the Data Reveals About Marketplace Promotion Strategy

Consumer Week in Brazil has evolved beyond being just a promotional date to become one of the most strategic moments in the national retail calendar....

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1 min read

Cartbloom's First Year: From Roots to Results

As Cartbloom heads into year two, we want to start with gratitude. Thank you to every brand that trusted us early. Your growth over the past twelve...

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1 min read

Podean and SWYM.ai Win at the Drum Commerce Media Awards 2026

We are proud to announce that Podean and SWYM.ai have won the Ad Tech Innovation Award at the Drum Commerce Media Awards 2026. The award was...

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2 min read

Podean's Global Amazon Media Q1 2026 Report: Record Highs, Rising Efficiency, and Where to Grow Next

Q1 is traditionally one of the quieter periods in the retail calendar, especially coming off the intensity of the holiday quarter. By comparison, it...

Read More

Amazon Ads Algorithm Update 2025: Why Auto & Broad Are Rising

Amazon’s Sponsored Ads ecosystem is evolving — and recent data points to a clear algorithmic shift. Beginning in mid-2025, Auto campaigns and Broad match targeting have gained significant impression share, while Exact and Phrase matches are...

Read More

Prep for Walmart Deals this Summer

Walmart’s Summer High Traffic Event, Walmart Deals, has become one of the most important moments of the year for brands selling on the platform. With...

Read More

Amazon Sales Trends: Day of the...

Which day of the week do we tend to see the highest sales on Amazon? Selling on Amazon continues to get more competitive, so identifying and...

Read More

Consumer Week in Brazil: What the...

Consumer Week in Brazil has evolved beyond being just a promotional date to become one of the most strategic moments in the national retail calendar....

Read More

Cartbloom's First Year: From Roots...

As Cartbloom heads into year two, we want to start with gratitude. Thank you to every brand that trusted us early. Your growth over the past twelve...

Read More

Podean and SWYM.ai Win at the Drum...

We are proud to announce that Podean and SWYM.ai have won the Ad Tech Innovation Award at the Drum Commerce Media Awards 2026. The award was...

Read More

Podean's Global Amazon Media Q1...

Q1 is traditionally one of the quieter periods in the retail calendar, especially coming off the intensity of the holiday quarter. By comparison, it...

Read More