Podean brings you actionable strategies and expert insights to help you stay ahead of industry trends, overcome challenges, and spark new ideas. Our blog delivers valuable content designed to inform, inspire, and empower your next move. Explore our latest posts below.
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3 min read
Social commerce is reshaping global retail faster than any channel before it. TikTok Shop surged to an estimated $15.8 billion in U.S. ecommerce sales by the end of 2025 and is on track to reach $23.4 billion by the close of 2026. In the UK, TikTok...
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2 min read
Michael Seymour: 07/14/2026
Every Prime Day, the headlines focus on one number: sales.
3 min read
Danielle Waller: 06/29/2026
Global brands have spent decades refining how they localize traditional media, adapting TV spots and adjusting messaging by marketplace. Then they...
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3 min read
What Is Walmart’s Sparky? Walmart’s Sparky is the company’s AI-powered shopping assistant accessible via the Walmart mobile app. Unlike traditional...
4 min read
What Is Amazon’s Alexa for Shopping? Amazon's Alexa for Shopping is Amazon's AI-powered shopping assistant that helps customers discover, compare,...
2 min read
John Warren: 06/23/2026
This week at Cannes, Walmart is making noise and generating headlines with many high-profile acquisitions, relaunches, and brand executions.
2 min read
We are proud to announce that Podean has won Best E-Commerce Strategy at the 2026 Digiday Media Buying and Planning Awards for our work with...
Social commerce is reshaping global retail faster than any channel before it. TikTok Shop surged to an estimated $15.8 billion in U.S. ecommerce sales by the end of 2025 and is on track to reach $23.4 billion by the close of 2026. In the UK, TikTok...
Read More
Every Prime Day, the headlines focus on one number: sales.
Read More
Global brands have spent decades refining how they localize traditional media, adapting TV spots and adjusting messaging by marketplace. Then they...
Read More
What Is Walmart’s Sparky? Walmart’s Sparky is the company’s AI-powered shopping assistant accessible via the Walmart mobile app. Unlike traditional...
Read More
What Is Amazon’s Alexa for Shopping? Amazon's Alexa for Shopping is Amazon's AI-powered shopping assistant that helps customers discover, compare,...
Read More
This week at Cannes, Walmart is making noise and generating headlines with many high-profile acquisitions, relaunches, and brand executions.
Read More
We are proud to announce that Podean has won Best E-Commerce Strategy at the 2026 Digiday Media Buying and Planning Awards for our work with...
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