Podean brings you actionable strategies and expert insights to help you stay ahead of industry trends, overcome challenges, and spark new ideas. Our blog delivers valuable content designed to inform, inspire, and empower your next move. Explore our latest posts below.
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2 min read
Anna Zererova: 08/24/2026
If your Q4 Amazon strategy relies on last year’s holiday performance and a gut feeling, you’re taking an expensive gamble.
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1 min read
Victoria Bennett: 08/18/2026
What was social media's role in eCommerce?
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9 min read
Full-funnel Amazon advertising has become the defining factor separating beauty brands that scale from those stuck optimizing the same campaigns...
4 min read
Jordan West: 08/12/2026
If your brand is working with us on TikTok Shop, or you're still trying to figure out where TikTok Shop fits into your business, I want to take a few...
8 min read
Expanding your brand across Amazon marketplaces in multiple countries requires more than ad optimization. You need a partner who understands...
2 min read
Every year, brands build their Amazon strategy around a set calendar. Q4 for the holiday season. Q1 for reset and calibration. Q2 for steady,...
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2 min read
Daniela Rincon: 07/28/2026
With both events less than a month apart, here’s how traffic, conversion, and spend played out — category by category.
If your Q4 Amazon strategy relies on last year’s holiday performance and a gut feeling, you’re taking an expensive gamble.
Read More
Full-funnel Amazon advertising has become the defining factor separating beauty brands that scale from those stuck optimizing the same campaigns...
Read More
If your brand is working with us on TikTok Shop, or you're still trying to figure out where TikTok Shop fits into your business, I want to take a few...
Read More
Expanding your brand across Amazon marketplaces in multiple countries requires more than ad optimization. You need a partner who understands...
Read More
Every year, brands build their Amazon strategy around a set calendar. Q4 for the holiday season. Q1 for reset and calibration. Q2 for steady,...
Read More
With both events less than a month apart, here’s how traffic, conversion, and spend played out — category by category.
Read More
