Podean

2 min read

What retail metrics should you care about?

Amazon is a data-driven company. If you aren’t tracking and optimizing your approach based on the data, you are falling behind both competitors who lean into that mindset and Amazon themselves given their “hands off the wheel” algorithmic approach...

2 min read

Podean Launches in Brazil

E-commerce in Brazil is exploding. eMarketer suggests that more than 105 million Brazilians will shop online in 2024 and spend more $84 billion USD;...

2 min read

Amazon and Walmart in Close Competition in Latest Marketplace Polling

In the ever-evolving landscape of retail giants, Amazon, Walmart, and Target stand towering above the rest, each commanding a substantial share of...

5 min read

Amazon Explained: Virtual Bundles

The virtual product bundle tool provides shopping convenience for Amazon’s customers but, for sellers, it presents a unique opportunity to increase...

13 min read

Ultimate Guide To Amazon Acronyms (UGTAA)

Your handy guide to all the Amazon acronyms and terminology is finally here. We regularly get asked by clients and partners what different terms and...

4 min read

Paying an agency on sales sounds like a good idea. 13 reasons why it isn’t.

How your Amazon agency is remunerated will determine your level of control and long term profitability on Amazon

1 min read

LiveCraft – Connecting Brands With Generation Live

We are delighted to share with you the launch of LiveCraft, a new agency within the Podean group that is dedicated to capturing opportunities for...