Podean

3 min read

Marketplace Managers Appreciation Day: The Unsung Heroes Behind the Buy Button

Every year, hundreds of millions of shoppers click “Buy Now” during Prime Day and similar mega-sale events, but few see the months of work behind those seamless transactions. Brand-side marketers, agency teams, platform specialists, and marketplace...

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6 min read

Success Across Key European Markets: France

As a leading global marketplace marketing agency, we are passionate about expanding brands into regions worldwide. This series, "Success Across Key...

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4 min read

Unlock Amazon Growth: Five AMC Audiences Every Brand Should Be Using

Amazon Marketing Cloud (AMC) has emerged as a game-changer for brands seeking deeper insights into their advertising performance and customer...

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2 min read

Prime Day 2025 Playbook: Adapting and Winning Amid New Market Shifts

While brands have been planning for months, Prime Day is fast approaching and remains a pivotal timeframe on Amazon.

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1 min read

The Marketplace Change Tracker: The Only Source You Need for All Marketplace Updates

In the fast-paced world of retail, something is always changing—an Amazon algorithm update here, a new seller policy there, or a platform-wide...

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1 min read

Podean Wins Hyer’s 2025 Breakthrough Culture Award

Podean has been named the winner of Hyer’s 2025 Breakthrough Culture Award, an honor that recognizes the most rewarding, high-growth companies to...

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2 min read

Beyond ROAS: KPIs That Matter

Performance Marketing Isn’t Just About ROAS Anymore Let’s be real — ROAS often takes center stage in performance media. It’s flashy, easy to track,...

Read More

Marketplace Managers Appreciation Day: The Unsung Heroes Behind the Buy Button

Every year, hundreds of millions of shoppers click “Buy Now” during Prime Day and similar mega-sale events, but few see the months of work behind those seamless transactions. Brand-side marketers, agency teams, platform specialists, and marketplace...

Read More

Success Across Key European...

As a leading global marketplace marketing agency, we are passionate about expanding brands into regions worldwide. This series, "Success Across Key...

Read More

Unlock Amazon Growth: Five AMC...

Amazon Marketing Cloud (AMC) has emerged as a game-changer for brands seeking deeper insights into their advertising performance and customer...

Read More

Prime Day 2025 Playbook: Adapting...

While brands have been planning for months, Prime Day is fast approaching and remains a pivotal timeframe on Amazon.

Read More

The Marketplace Change Tracker:...

In the fast-paced world of retail, something is always changing—an Amazon algorithm update here, a new seller policy there, or a platform-wide...

Read More

Podean Wins Hyer’s 2025...

Podean has been named the winner of Hyer’s 2025 Breakthrough Culture Award, an honor that recognizes the most rewarding, high-growth companies to...

Read More

Beyond ROAS: KPIs That Matter

Performance Marketing Isn’t Just About ROAS Anymore Let’s be real — ROAS often takes center stage in performance media. It’s flashy, easy to track,...

Read More