INSIGHTS

 

INSIGHTS PODEANIZED IMAGE 1 (1) (1)

amazon 101 (3)

2 min read

Amazon Explained: A+ Content

Most brands are privy to the concept of ‘Retail Readiness’ and how it underpins a brand’s success on Amazon. Perfect listings are fundamental, so a...

Read More

1 min read

Interview: Transforming Amazon into a Profitable Channel

As media budgets grow and fulfillment models face heightened scrutiny, yesterday’s Amazon strategy must evolve at the dynamic pace of this evolving...

Read More

4 min read

Amazon: Can loathe turn to love for brand marketers?

This original Op-Ed was written by Podean Global CEO Travis Johnson for The Drum and can be found here.

Read More

4 min read

A Brief History Of Amazon

When you consider the scale and reach of Amazon today, it’s hard to believe that it all started in its founder’s garage. Yet that’s exactly where...

Read More

3 min read

Amazon Explained: Retail Readiness

The concept of retail readiness rarely comes up when new Amazon sellers are preparing to launch their product. However, it is an important concept to...

Read More

5 min read

Amazon Explained: Winning The Buy Box

The labyrinth that is the Amazon Marketplace is a highly competitive place where Amazon and thousands of other third-party retailers compete to sell...

Read More

6 min read

A Guide To All (Current) Amazon Devices

Amazon isn’t only an online marketplace anymore. The company also makes and offers a large variety of electronic devices that are entirely...

Read More

amazon 101 (3)

Amazon Explained: A+ Content

Most brands are privy to the concept of ‘Retail Readiness’ and how it underpins a brand’s success on Amazon. Perfect listings are fundamental, so a...

Read More

Interview: Transforming Amazon...

As media budgets grow and fulfillment models face heightened scrutiny, yesterday’s Amazon strategy must evolve at the dynamic pace of this evolving...

Read More

Amazon: Can loathe turn to love...

This original Op-Ed was written by Podean Global CEO Travis Johnson for The Drum and can be found here.

Read More

A Brief History Of Amazon

When you consider the scale and reach of Amazon today, it’s hard to believe that it all started in its founder’s garage. Yet that’s exactly where...

Read More

Amazon Explained: Retail Readiness

The concept of retail readiness rarely comes up when new Amazon sellers are preparing to launch their product. However, it is an important concept to...

Read More

Amazon Explained: Winning The Buy...

The labyrinth that is the Amazon Marketplace is a highly competitive place where Amazon and thousands of other third-party retailers compete to sell...

Read More

A Guide To All (Current) Amazon...

Amazon isn’t only an online marketplace anymore. The company also makes and offers a large variety of electronic devices that are entirely...

Read More