INSIGHTS

Amazon DSP

2 min read

Podean’s unBoxed 2023 Recap: Day 1

Beth Anderson: Oct 25, 2023 1:07:03 PM

unBoxed 2023 is officially underway and what an exciting day it has been! The Podean team is onsite at the Javits Center in New York learning about...

1 min read

Podean named winner of Global Expansion Award presented by Amazon Ads 2023 Partner Awards

Beth Anderson: Oct 24, 2023 10:13:39 AM

Podean, the leading global marketplace marketing agency, was awarded the 2023 Global Expansion Award by Amazon Ads for its work expanding e.l.f....

3 min read

5 Reasons to Opt for Self-Service over Managed-Service for Amazon DSP and OTT

mark: Apr 23, 2021 4:56:07 AM

Amazon DSP is a demand-side platform that enables advertisers to programmatically buy display, video and audio ads both on and off Amazon, using...

2 min read

Podean Secures Merkle’s Amazon And E-Retail Lead As Global Media Head

mark: Jan 11, 2021 5:18:39 AM

January 12, 2021

4 min read

Amazon Explained: Amazon Attribution

mark: Dec 11, 2020 3:48:16 AM

Amazon has long been the top e-commerce destination for U.S. consumers. Until recently, though, the ability for advertisers to evaluate the...

6 min read

Amazon Explained: DSP Targeting Capabilities

Podean: Oct 15, 2020 3:25:20 AM

Amazon advertising is all about converting sales on Amazon, right? Wrong. Just as the Amazon ecosystem itself extends beyond the retail site into...

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