INSIGHTS

4 min read

Amazon: Can loathe turn to love for brand marketers?

This original Op-Ed was written by Podean Global CEO Travis Johnson for The Drum and can be found here.

3 min read

Global Supply Chain – The Challenges

There’s no escaping the fact that the complex world of global logistics is in a state of flux at the moment, with multiple challenges and a uniquely...

5 min read

What’s Next For Amazon In… Advertising

WARNING – This article is NOT about Amazon Sponsored Ads / Search / PPC, but looks into the future of Amazon’s broader advertising offering.

1 min read

A+ Premium Innovation: Niki’s

Australia is relatively new market for Amazon advertising, having only launched in mid-2019, yet has quickly adopted many of the innovative formats...

4 min read

A Brief History Of Amazon

When you consider the scale and reach of Amazon today, it’s hard to believe that it all started in its founder’s garage. Yet that’s exactly where...

4 min read

Amazon Explained: Amazon Marketing Cloud (AMC)

Podean’s perspective on AMC, use cases, roadmap and how to leverage.

1 min read

Business Insider Identifies Podean As A Leading Amazon Agency

Business Insider Identifies Podean As A Leading Amazon Agency