2 min read
Most brands are privy to the concept of ‘Retail Readiness’ and how it underpins a brand’s success on Amazon. Perfect listings are fundamental, so a ‘Retail Ready’ brand must pay close attention to its products’ images, title, bullet points, price,...
4 min read
Amazon has been making headlines lately, and not just for skyrocketing share values and Jeff Bezos’s growing wealth.
4 min read
In the second quarter of this year, a record 7.6 billion hours of gaming streams were watched online according to live streaming data analysts Stream...
1 min read
We’ve developed a timeline visualization of all the Amazon devices it has launched over the past 15 years. Whilst some have been standout hits like...
1 min read
As part of Podean’s Amazon relationship in Australia, we have been invited to provide insight, training and support to brands selected to receive...
1 min read
As media budgets grow and fulfillment models face heightened scrutiny, yesterday’s Amazon strategy must evolve at the dynamic pace of this evolving...
1 min read
As the importance of Amazon as both a sales channel and marketing channel continues to rise, it is critical that brand executives focus on how to...
