Maarja Hewitt

2 min read

Amazon Ads Algorithm Update 2025: Why Auto & Broad Are Rising

Amazon’s Sponsored Ads ecosystem is evolving — and recent data points to a clear algorithmic shift. Beginning in mid-2025, Auto campaigns and Broad match targeting have gained significant impression share, while Exact and Phrase matches are...

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3 min read

The Top 5 AMC Reports for Consumable Brands

Unlocking Growth with Amazon Marketing Cloud Reports Amazon Marketing Cloud (AMC) is a game-changer for advertisers, offering deep insights that go...

Read More

Amazon Ads Algorithm Update 2025: Why Auto & Broad Are Rising

Amazon’s Sponsored Ads ecosystem is evolving — and recent data points to a clear algorithmic shift. Beginning in mid-2025, Auto campaigns and Broad match targeting have gained significant impression share, while Exact and Phrase matches are...

Read More

The Top 5 AMC Reports for...

Unlocking Growth with Amazon Marketing Cloud Reports Amazon Marketing Cloud (AMC) is a game-changer for advertisers, offering deep insights that go...

Read More