INSIGHTS

4 min read

Top 10 Must-Attend Amazon & E-commerce Events

Insights from the Podean Marketplace Intelligence Team It can be challenging to stay relevant while running an e-commerce business in today’s online marketplace. It seems that a new competitor is popping up almost every week that is trying to sell...

2 min read

Amazon Explained – The Flywheel

Podean’s Amazon Explained Series delivers insights into the drivers of Amazon’s success. Amazon CEO and founder, Jeff Bezos has taken hold of a...

5 min read

A Beginner’s Guide to Sponsored Products

Podean’s Amazon Explained Series delivers insights into the drivers of Amazon’s success. Amazon sellers must use every tool in the box to function in...

4 min read

Amazon Explained – The Day 1 Mentality

Amazon CEO Jeff Bezos has always been a strong proponent of the “Day 1” business outlook. In fact, he’s preached the idea so often that it has become...

3 min read

Amazon or your DNA: What knows you better?

As marketers, we spend a lot of time trying to understand the exact interest, movements, behavior and the many interesting data points relating to...

4 min read

Alexa – The Ultimate Trojan Horse?

Amazon typically keeps its numbers close its chest. But exactly how many prime subscribers there are, how many people use Amazon music, how many...

6 min read

How to Launch a New Agency by Using Fancy Buzzwords

Every now and then, we hear noise in our industry about a new agency launching and making bold claims of being a new breed. Experienced founders...