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Amazon launches Enhance My Listing

The new AI-powered tool helps sellers easily update and optimize existing product listings. The feature generates smart suggestions for titles, descriptions, and missing details to keep product content fresh and aligned with evolving shopper trends.

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Amazon encourages brand owners to use A+ Shoppable Collections

This feature lets registered brands create interactive carousels in the “From the brand” section of product pages to showcase best sellers, highly...

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Amazon adds new tools for Shoppable Videos

Sellers can create branded videos with Canva templates, view enhanced performance metrics, and bulk-upload up to 15 videos.

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Amazon introduces AI-powered bulk listing creation

Sellers can auto-generate titles, bullets, and descriptions from simple spreadsheets, with AI filling over 70% of required attributes for faster,...

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Walmart updates image guidelines

Marketplace sellers must use accurate, high-quality product photos that clearly represent the actual item, with stock images and ‘sold out’ graphics...

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Walmart launches GenAI content enhancement tool in Seller Center

Sellers can now use GenAI to optimize titles, descriptions, and key features for multiple items at once through the Enhance with GenAI feature.

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Amazon deepens its advertising capabilities with Nielsen audience segments

Advertisers can now tap Nielsen Marketing Cloud data to target specific audiences across Amazon DSP, Prime Video, Twitch, Fire TV and Amazon.com,...

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Samsung Ads integrates with Amazon Publisher Cloud

Samsung Ads announced an integration with Amazon Publisher Cloud, enabling advertisers to activate campaigns using Samsung Smart TV data alongside...

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Amazon Brand Store quality rating now uses sales metrics

Amazon Ads has updated the Brand Store quality experience so ratings (High, Medium, Low) are based on sales attributed to a storefront rather than...

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Amazon DSP introduces brand suitability controls via Content Exclusion Categories

Advertisers can now manage brand safety across Twitch and third-party web and mobile inventory with a one-time setup, using on/off content category...

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