Walmart launches GenAI content enhancement tool in Seller Center

Podean : Jan 13, 2026 7:52:31 AM

Content Updates

Sellers can now use GenAI to optimize titles, descriptions, and key features for multiple items at once through the Enhance with GenAI feature.

Read more: https://marketplacelearn.walmart.com/guides/Catalog%20management/Item%20management/Update-item-content-individually-in-Seller-Center

Walmart adds No response needed option for customer messages

Podean : Jan 13, 2026 6:34:33 AM

Needed option for customer messages — Sellers can now close customer inquiries that dont require a response without impacting their Seller Response...

Retail Updates
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Walmart Seller Center adds automatic file detection for item templates

Podean : Jan 13, 2026 7:05:17 AM

Seller Central now automatically detects file types when uploading item setup templates through the file browser, displaying the correct template...

Retail Updates
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Walmart brings advertising into its AI shopping assistant

Podean : Jan 13, 2026 7:41:38 AM

Sponsored prompts now appear in Sparky, as Walmart expands gen-AI tools to help advertisers optimize campaigns, recommendations, and creative.

Advertising Updates
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