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Interview: Transforming Amazon into a Profitable Channel

Podean : 08/08/2020

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Interview: Transforming Amazon into a Profitable Channel

As media budgets grow and fulfillment models face heightened scrutiny, yesterday’s Amazon strategy must evolve at the dynamic pace of this evolving marketplace. 

In this talk, you’ll hear from our Founder Mark Power as he talks with Adam Epstein of Perpetua, a leading Amazon advertising optimization platform.

Learn how Mark advises brands to rethink their Amazon strategy by breaking components of the marketplace down to first principles and obtaining empowerment from the C-Suite.
Amazon Explained: Amazon Marketing Cloud (AMC)

Amazon Explained: Amazon Marketing Cloud (AMC)

Podean : 05/18/2020

Podean’s perspective on AMC, use cases, roadmap and how to leverage.

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Top 10 Blogs For Amazon Marketing Professionals

Top 10 Blogs For Amazon Marketing Professionals

Podean : 03/19/2019

Amazon is a goldmine of sorts, turning nearly everything it touches into gold.

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Amazon Explained: Amazon Attribution

Amazon Explained: Amazon Attribution

mark : 12/11/2020

Amazon has long been the top e-commerce destination for U.S. consumers. Until recently, though, the ability for advertisers to evaluate the...

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