INSIGHTS

Branding

4 min read

The 7 keys for improving your brand’s CX on Amazon

This article was originally published by The Drum on March 16, 2022.

2 min read

Amazon Explained: Amazon Posts

Amazon recently announced it’s new ‘manage your customer engagement’ tool which will allow brands to directly email customers who follow them on...

3 min read

Amazon Explained: What is Brand Registry?

There’s no escaping the fact that, for some brands, Amazon represents digital retail’s wild west, rife with counterfeiters, unauthorized third party...

2 min read

Podean builds Amazon Store for Sports League

The National Rugby League, better known as the NRL, is a major Australian sports league that features 16 teams across Australia and New Zealand. NRL...

Brands are supporting Covid-19 efforts

It’s great to see some of the world’s largest and most resourced brands use their capabilities and smarts to support the Covid-19 response.

3 min read

Our POV on Amazon during Covid-19

18TH March, 2020

3 min read

Amazon a travel agent?

Amazon gets a lot of advertising revenue from brands that sell on the platform – probably more than $9bn of the $10.1bn total ad revenue. But a key...