Amazon has launched a shopping-signal enhanced last-touch attribution model that will become the standard for conversion metrics like purchases, sales, and ROAS. Advertisers will still be able to access metrics that include all ad views within a...
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Advertisers can now plan, execute, and measure podcast campaigns alongside display, video, and streaming TV initiatives in one platform. The...
Sponsored prompts now appear in Sparky, as Walmart expands gen-AI tools to help advertisers optimize campaigns, recommendations, and creative.
Amazon Campaign Manager gets a major upgrade — Amazon has rolled out a new Campaign Manager view that allows advertisers to pull performance reports...
Seller Central now automatically detects file types when uploading item setup templates through the file browser, displaying the correct template...
Seller Center admins can now retire items from Walmart.com even when their account is suspended. Items can only be retired if theyre not already in...
Starting January 5, 2026, PO items without an ASN by the cancellation deadline will be automatically canceled (excluding Grocery, Fresh, Devices, and...
Sellers can now easily find, compare, and connect with VAT and EPR compliance providers across European marketplaces, with transparent pricing,...
All US sellers must use Amazon Prepaid Return Labels for customer returns regardless of item value starting February 8, 2026, eliminating the...
Amazon introduced new metrics for tracking Amazon Business customer patterns, including B2B refund rates, negative feedback, and A-Z claims. Sellers...
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