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Business Insider Identifies Podean As A Leading Amazon Agency

Podean : May 15, 2020 4:35:38 AM

amazon agency advertising

Business Insider Identifies Podean As A Leading Amazon Agency

We are incredibly proud to be named a leading Amazon agency by Business Insider. Podean’s Founder Mark Power stated “This accolade is testament to our incredible team, partners and clients who we challenge and inspire every day. We are excited to be in a position where our unique offering is being recognized by progressive brands as the future of marketplace marketing and we’ll continue to develop innovative product and services to ensure our clients stay ahead of the game.”

View the full article at Business Insider

View a full transcript of the article

What was written about Podean specifically:

“Podean: An agency and consultancy that plugs Amazon into bigger branding

Small sellers and marketers tend to focus on performance marketing, but Podean wants marketers to use Amazon as part of big branding and media campaigns.

Podean is an agency and consultancy that helps brands and agencies including e.l.f. Cosmetics and Mitsubishi sell and advertise on Amazon. The firm offers media-planning tools, marketplace strategy and operation management of accounts, and data consulting with Amazon’s “clean room” — a data tool that analyzes metrics like attribution, reach and frequency. The company is also working on a voice search product for advertisers.

Podeon was founded by CEO Mark Power, who built an Amazon practice at ad holding company Interpublic Group’s Mediabrand and held executive roles at Ansible and Reprise. Global CEO Travis Johnson joined Podeon in November after serving as president of Dentsu’s Amazon practice and working at IPG agencies Ansible Mobile, UM, and Initiative.”

For more information about Podean’s global capabilities contact Mark Power.