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Do more badges make it easier or harder for shoppers?
A key tenet of Amazon is their customer obsession, which manifests itself in many ways.
4 min read
Has Amazon Prime Been Fueling The Growth Of The Subscription Economy
Since the take-off of Amazon Prime, hundreds of retailers, brands, and businesses have taken their shots at a subscription-based business model in...
3 min read
What is Amazon Live?
Live streaming is more popular now than ever before, with platforms like Twitch, Facebook Live, and Youtube Live the industry is booming! Of course,...
5 min read
Is Email The Amazon Marketers Secret Weapon?
Getting customers into your selling funnel is one of the most vital tasks for any Amazon seller. There are dozens of effective ways to grab potential...
3 min read
Podean’s Founder & CEO On His New Book – Amazon For CMOs
Post written by Mark Power, Founder & CEO Podean Amazon For CMO’s launches September 24. Reserve your free Kindle version now. “Hey Mark, I have a...
4 min read
Amazon Explained: What is Fulfilled by Amazon (FBA)?
Amazon offers a unique service that has helped create massive amounts of savings for its users since its launch in 2006. FBA, or Fulfillment by...
3 min read
“Alexa, where are you?” Answer: “I’m in 100 million devices”
In today’s world, it seems like everything has some sort of AI or smart technology built into it. With top companies like Amazon, Google, and Apple...
