Amazon has introduced a new feature in Vendor Central called MixNMatch Contribution, which leverages Amazon-curated, AI-generated, and sourced imagery. This functionality combines retail and internal ID images, displaying them on the product detail page with a MixNMatch tag aligned to the winning internal ID. Designed to enhance the customer experience and boost conversion rates, this feature curates diverse imagery from multiple sources—improving representation across dimensions such as body size and ethnicity. The feature is mandatory per SAS.